E-Commerce Executive
An organization’s online retail activities are managed by a professional known as an e-commerce executive. Increasing sales, improving consumer satisfaction, and maximising e-commerce platform performance are their main priorities. The following are the principal obligations and tasks usually related to this position.
E-commerce strategy development is the process of creating and putting into action strategic strategies to boost online sales and accomplish organisational goals. This entails assessing market trends, spotting growth prospects, and formulating plans to seize them.
Website administration involves keeping an eye on the day-to-day operations of the e-commerce website, which includes updating content, managing the product catalogue, and making sure the website performs well. In order to maximise conversion rates and improve user experience, they collaborate closely with web developers and designers.
Digital marketing: Working together with the marketing team to carry out initiatives targeted at boosting brand awareness, bringing in sales, and directing traffic to the e-commerce website. This covers pay-per-click (PPC), social media, email, and search engine optimisation (SEO) marketing.
Legal and Compliance: ensuring adherence to industry standards, data protection legislation, and e-commerce rules. They remain up to date on regulatory standards and industry best practices in order to reduce legal risks and safeguard the company’s image.
