Social Media Manager
For businesses or individuals, managing and implementing social media strategy is the responsibility of a social media manager. An outline of their duties is provided below:
Strategy Development:
Studying the demographics, interests, and behaviours of the intended audience is known as audience research.
Establishing quantifiable targets, such as raising brand awareness, boosting website traffic, or enhancing engagement, is known as goal setting.
Platform selection involves determining which social media sites—such as Facebook, Instagram, Twitter, and LinkedIn—are most pertinent for your target audience and your company’s objectives.
Content Creation and Management
material Calendar: Creating and upholding a schedule for regular publication and interaction with material.
The process of creating and selecting interesting and high-quality material (text, photos, videos, infographics, etc.).
Community management involves keeping an eye on and reacting to mentions, messages, and comments from the audience.
Apply Link
Responsibilities:
Experience in working for any Ecommerce brand targeting the US or European market is a must.
● Develop and implement comprehensive social media strategies to increase brand visibility and engagement.
● Create, curate, and manage all published content (images, videos, written) across social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, YouTube), with the help of Graphic Designers & Content Writers.
● Plan and execute social media campaigns and initiatives to achieve specific marketing goals.
● Manage social media advertising campaigns, including budgeting, targeting, and optimization.
● Analyze social media metrics and insights to optimize performance and identify areas for improvement.
Company: Asset Homes
Location: Kochi, Kerala
CTC: ₹2.4 lakhs to ₹3.6 lakhs per annum
Experience: Minimum 3 years in digital marketing and social media management
Education Qualification: Graduation
About Asset Homes:
Asset Homes is a leading residential developer operating across 9 districts in Kerala. We pride ourselves on delivering high-quality, innovative, and sustainable living spaces. Join our dynamic team and contribute to shaping the future of residential development in Kerala.
Position Overview:
We are seeking a creative and strategic Social Media Manager to enhance our online presence and drive engagement across various social media platforms. The ideal candidate will have a strong background in digital marketing, a passion for social media, and the ability to craft compelling content that resonates with our target audience.
Key Responsibilities:
- Develop and implement a comprehensive social media strategy to increase our web traffic and brand awareness.
- Create, curate, and manage published content (images, video, written) across all social media channels.
- Plan and execute digital marketing campaigns including social media marketing.
- Marketing the organization using different platforms like emails and display advertising campaigns.
- Design, build and maintain social media presence using digital campaigns.
- Measure and report marketing performance, Calculating customer acquisition cost, Brainstorming and creating new growth strategies
- Instrument funnel points and optimize user funnels.
Key Responsibilities
- Craft and execute a comprehensive social media strategy that aligns seamlessly with our business objectives, driving engagement and fostering an interactive online community.
- Spearhead the creation and management of compelling, authentic content that narrates our brand story through social media posts, impactful testimonials, and insightful case studies.
- Requirements
- Experience: At least 3 years of proven success as a Social Media Manager or similar role, with a strong portfolio displaying content management excellence.
- Content Creation: Exceptional ability in crafting engaging text, image, and video content. A keen eye for storytelling that captivates and engages a diverse audience
Responsibilities
- Social Media Strategy:
- Develop and execute a comprehensive social media strategy aligned with overall marketing objectives.
- Stay updated on industry trends, emerging platforms, and best practices to ensure a competitive edge.
- Content Creation:
- Create and curate high-quality, visually appealing content for various social media platforms.
- Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience as a Social Media Manager or similar role.
- In-depth knowledge of various social media platforms, their features, and best practices.
- Strong written and verbal communication skills.
